Brief Note on Social Motives

Case Analysis

Briefly describe in administrative terms, the three social motives: Need for success; need for power, need for affiliation. Even a brief overview of the impact of the work of David McClelland, David Winters, and others for the motivation within organizational settings. The motive power is described both in terms of “personal power” and “socialized power.”

Briefly describe in administrative terms, the three social motives: Need for success; need for power, need for affiliation. Even a brief overview of the impact of the work of David McClelland, David Winters, and others for the motivation within organizational settings. The motive power is described both in terms of “personal power” and “socialized power.”
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from
John J. Gabarro,
Wallace Wormley
6 pages.
Release date: 01 November, 1976. Prod #: 477053-PDF-ENG
Short note on social motives HBR case solution