“It’s just a website. What could be so difficult about it? ‘This quote comes from the cafeteria of a start-up company by a North American dealer financed, after the disastrous’ Black Friday’ of 2000, which on its website experience system failure. This case describes the dynamics, complexity and consequences of the fast tracking of e-business start-up. these electronics retailer created one of the most visited retail websites, from concept to operation in 6 months. market analyst … Read more »


“It’s just a website. What could be so difficult about it? ‘This quote comes from the cafeteria of a start-up company by a North American dealer financed, after the disastrous’ Black Friday’ of 2000, which on its website experience system failure. This case describes the dynamics, complexity and consequences of the fast tracking of e-business start-up. these electronics retailer created one of the most visited retail websites, from concept to operation in 6 months. market analysts were predicting a significant increase in online sales, while the consumer adoption of the Internet with a speed were faster than any previous technology. Fulfilling the multi-channel requirements of the dynamic and competitive environment required operating balance, stability, innovative flexibility, organizational fit and the alignment of resource capabilities with the art. This case asks the reader to comment on how a big company positioned itself and integrates the necessary skills to succeed in an evolving market by creating a spin-off operation, separate from the parent company.
«Hide

from
Miguel Gabriel Custodio,
Alan Thorogood,
Phillip Yetton
Source: Journal of Information Technology
11 pages.
Release date: 01 June, 2006. Prod #: JIT008-PDF-ENG
24 x 7 @ Full Speed: Accelerated Time To Fall HBR solution market

[related_post themes="flat"]