American Repertory Theatre (ART) is one of the leading resident theaters in the United States. ART has to based on their vision, which is the art of theater by an ideal working environment for artists and promoting very high quality experimental theater to promote successful. It has maintained an unwavering commitment to the artistic vision despite the significant pressures that come from economic dependence on public and private donations. Their sometimes controversi … Read more »

American Repertory Theatre (ART) is one of the leading resident theaters in the United States. ART has to based on their vision, which is the art of theater by an ideal working environment for artists and promoting very high quality experimental theater to promote successful. It has maintained an unwavering commitment to the artistic vision despite the significant pressures that come from economic dependence on public and private donations. Their sometimes controversial vision without disenfranchising its audience is a big challenge, students are required to the key variables that depend on the ART success and survival to analyze and determine the risk factors, many of which are only in this business. Finally, they are required to examine whether ART success is sustainable.
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from
Christopher W.L. Hart,
Jaime I. Ayala,
Julie K. Falstad
Source: Harvard Business School
20 pages.
Release Date: 2 June 1988. Prod #: 688 120 PDF-ENG
American Repertory Theatre – 1988 HBR case solution

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