A regional director of a consulting firm has to decide how they compete for a major consulting contract. Appshop to a level payment contract, a lower payment with a potential bonus given the high performance, or bid on an RFP where a significant reward contingent on the client’s savings. The case can be used to introduce Monte Carlo simulation modeling and to build skills in the structuring of a decision tree in a spreadsheet program. It provides the ability to simulate alternative risk profile … Read more »

A regional director of a consulting firm has to decide how they compete for a major consulting contract. Appshop to a level payment contract, a lower payment with a potential bonus given the high performance, or bid on an RFP where a significant reward contingent on the client’s savings. The case can be used to introduce Monte Carlo simulation modeling and to build skills in the structuring of a decision tree in a spreadsheet program. It provides the ability to simulate alternative risk profiles and discuss their comparative advantages.
This is a Darden case study.
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from
Samuel E physical,
Eric Clark
Source: Darden School of Business
2 pages.
Publication Date: Aug 22, 2003. Prod #: UV0367-PDF-ENG
Appshop, Inc. HBR case solution

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