Marvel Entertainment Group is the leading comic book publisher in the United States, with superheroes like Spider-Man, The Incredible Hulk, the X-Men and Captain America. It is also one of the leading manufacturers of sports and entertainment trading cards under the Fleer and Sky box brand name. In the mid-1990s, it experienced sharp declines in both companies, so that it be submitted for bankruptcy in December 1996. This case is set for end of January 1997, submitted shortly after Marvel reorganizati … Read more »

Marvel Entertainment Group is the leading comic book publisher in the United States, with superheroes like Spider-Man, The Incredible Hulk, the X-Men and Captain America. It is also one of the leading manufacturers of sports and entertainment trading cards under the Fleer and Sky box brand name. In the mid-1990s, it experienced sharp declines in both companies, so that it be submitted for bankruptcy in December 1996. This case is set for the end of January, 1997, shortly after his Marvel reorganization plan filed with the bankruptcy court and about a month before creditors must vote on the plan at the confirmation hearing. Two of the most prominent locusts 1980s are against each other for control of the company. On one side is Ronald Perelman, the Marvel controlled by his MacAndrews & Forbes holding company. On the other hand, Carl Icahn, who controls 25% of the national debt Marvel. Icahn and the other creditors have to decide whether to accept Perelman plan to reject or sell their bonds prior to the confirmation hearing in favor of their own plan. Perelman must decide whether to ‘change the plan in response to the lenders or threats to wait and see what happens at the hearing. A rewritten version of another case.
«Hide

from
Benjamin C. Esty,
Jason S. Auerbach
Source: Harvard Business School
19 pages.
Publication Date: Sep 16, 1997. Prod #: 298059-PDF-ENG
Bankruptcy and Restructuring at Marvel Entertainment Group HBR case solution

[related_post themes="flat"]