Blizzard is one of the most successful PC game publisher and part of the international media group Vivendi Universal, filed a lawsuit in 2002 against the developers of the project bnetd. Via reverse engineering of Blizzard software developers bnetd created and disseminated a free open source software that Blizzard’s Battle.net gaming experience imitated while improving on some of its shortcomings. Blizzard invited the developers bnetd breach of contract and ver … Read more »

Blizzard is one of the most successful PC game publisher and part of the international media group Vivendi Universal, filed a lawsuit in 2002 against the developers of the project bnetd. Via reverse engineering of Blizzard software developers bnetd created and disseminated a free open source software that Blizzard’s Battle.net gaming experience imitated while improving on some of its shortcomings. Blizzard invited the developers bnetd breach of contract and various counts of breach of intellectual property. The defendants claimed that U.S. law, in an effort to spur innovation in the United States, protected their activities. In this video, Paul Grewal, a lawyer in Silicon Valley firm Day Casebeer Madrid & Batchelder, the work is pro bono co-counsel for bnetd talks, agreed on the action. He discusses Blizzard’s motivations, potential damage and the importance of the venue.
«Hide

from
V. Brian Viard
Source: Video Supplement
10 minutes.
Release Date: 22 May 2007. Prod #: SM154V VID ENG
Blizzard vs. bnetd.org: Managing Intellectual Property, Paul Grewal (video) HBR case solution

[related_post themes="flat"]