To change their culture, the German computer giant Siemens Nixdorf Information Systems launched a program to 21 “change agents,” the entrepreneurial projects designed to achieve and serve as models of a new style results would lead train.

To change their culture, the German computer giant Siemens Nixdorf Information Systems launched a program to 21 “change agents,” the entrepreneurial projects designed to achieve and serve as models of a new style results would lead train.
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from
Rosabeth Moss Kanter,
John F. McGuire,
Mohammed Afroze
Source: Harvard Business School
17 pages.
Release Date: 04 March, 1996. Prod #: 396203-PDF-ENG
Change Agent Program at Siemens Nixdorf HBR case solution