David Stern, commissioner of the National Basketball Association (NBA), faces myriad challenges: globalization of product, young players in the league, loss of fan base, etc. have to star together a plan for the Board of Governors who are facing these challenges to create a dynamic, profitable and strategic organization.

David Stern, commissioner of the National Basketball Association (NBA), faces myriad challenges: globalization of product, young players in the league, loss of fan base, etc. have to star together a plan for the Board of Governors who are facing these challenges to create a dynamic, profitable and strategic organization.
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from
Thomas J. DeLong
Daniel Reed
Tonika Cheek Clayton,
David L. Ager
Source: Harvard Business School
26 pages.
Release Date: 10 January 2005. Prod #: 405004-PDF-ENG
Changing Times at the NBA HBR case solution