Interlaken village in Shenzhen, China, is an exact replica of the Swiss village of Interlaken, which is part of OCT East, a $ 450 million investment in the thriving Pearl River Delta. This is a case management strategy for students to think outside the box business strategies. In standard competitive strategy literature, should prevent other companies copied or imitate in order to gain unique competitive advantages. This case is, however, determine whether a copy may be sustained so … Read more »

Interlaken village in Shenzhen, China, is an exact replica of the Swiss village of Interlaken, which is part of OCT East, a $ 450 million investment in the thriving Pearl River Delta. This is a case management strategy for students to think outside the box business strategies. In standard competitive strategy literature, should prevent other companies copied or imitate in order to gain unique competitive advantages. This case is, however, examined whether the copying can be a sustainable source of competitive advantage.
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from
Ali Farhoomand,
Minyi Huang
Source: University of Hong Kong
20 pages.
Release Date: 18, February 2008. Prod #: HKU714-PDF-ENG
China Interlaken: Competitive Advantage through Cultural Replication HBR case solution

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