The theme of the formulation and implementation of competitive strategy is usually considered from the perspective of a large, well-established and often time multi-Head Group. However, the achievement of a sustainable competitive advantage is every bit or even more crucial for the survival of small startup companies. Although much research has as startup companies create value for their constituencies and how they launch products was conducted, few attempts have been made to apply classi … Read more »

The theme of the formulation and implementation of competitive strategy is usually considered from the perspective of a large, well-established and often time multi-Head Group. However, the achievement of a sustainable competitive advantage is every bit or even more crucial for the survival of small startup companies. Although much research has as startup companies create value for their constituencies and how they launch products was conducted, few attempts have made great classic corporate strategy ideas are startups. In this work we consider eleven distinct differences between how large, established companies and their smaller counterparts start viewing strategy initiatives with a view to guiding entrepreneurs to higher probabilities of success. The eleven differences are build on the market strengths, the market size, relationship to the resources, the presence of constraints, visibility, and by competitors, the expectations of investors, share ¬ holder / investor risk tolerance, process, portfolio management, triage and time horizon for results.
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from
Alan Davis,
Eric M. Olson
Source: Business Horizons
11 pages.
Release Date: 15, May 2008. Prod #: BH277-PDF-ENG
Critical questions Competitive Strategy Every business owner should consider before HBR in business solution case

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