Focuses on a small start-up software company in a negotiation over its software license agreement with a very large potential customers engaged. The entrepreneur has legal and business issues in comparison to his desire, the main customers weigh land.

Focuses on a small start-up software company in a negotiation over its software license agreement with a very large potential customers engaged. The entrepreneur has legal and business issues in comparison to his desire, the main customers weigh land.
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from
Lena G. Goldberg,
Michael J. Roberts
Source: Harvard Business School
25 pages.
Release Date: 7 October 2011. Prod #: 812050-PDF-ENG
Ensighten HBR case solution

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