Mark Ernst, chairman, CEO and president of H & R Block has to decide how to respond lending product at a competitive threat from a competitor refund. Block is the largest U.S. tax preparation company that competes not only on its tax preparation services, but also through the provision of related financial services. A rival offers a pre-season refund lending product, removing locks has drawn customers. Seriously believes that the product is not good for a structured block, its customers, or th … Read more »

Mark Ernst, chairman, CEO and president of H & R Block has to decide how to respond lending product at a competitive threat from a competitor refund. Block is the largest U.S. tax preparation company that competes not only on its tax preparation services, but also through the provision of related financial services. A rival offers a pre-season refund lending product, removing locks has drawn customers. Seriously believes that the product. Structured as not good for block, its customers or the industry As an additional complication of the block facing an impending lawsuit brought by Eliot Spitzer is about one of its saving products.
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from
Peter Tufano,
Arijit Roy,
Emily McClintock
Source: Harvard Business School
12 pages.
Publication Date: Jan 23, 2007. Prod #: 307091-PDF-ENG
H & R Block 2006 HBR case solution

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