Intellectual property rights are an important source of wealth creation in our modern global economy and continues to grow in strategic importance. For managers and entrepreneurs, has the advantages of strategic options offer the IPs, it is helpful to be well versed in the unique aspects of these rights governments. Provides a comprehensive and easy to understand overview of the IP rights regime, consisting of trade secrets, patents, copyrights, trade secrets, dress, and brands.

Intellectual property rights are an important source of wealth creation in our modern global economy and continues to grow in strategic importance. For managers and entrepreneurs, has the advantages of strategic options offer the IPs, it is helpful to be well versed in the unique aspects of these rights governments. Provides a comprehensive and easy to understand overview of the IP rights regime, consisting of trade secrets, patents, copyrights, trade secrets, dress, and brands.
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from
James G. Conley,
David M. Orozco
40 pages.
Release Date: 1 January 2005. Prod #: KEL140-PDF-ENG
Intellectual Property – The Ground Rules HBR case solution

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