Didier Cherpitel, CEO of the International Federation of Red Cross and Red Crescent Societies (IFRC) is the implementation of a new strategy that will fundamentally change the role of the International Secretariat. The organization is in the early stages of implementing a best-practice tool called the National Society self-assessment and Cherpitel challenge to move forward with the implementation of this tool, while ensuring that the International Secretariat takes the necessary measures to strength. .. Read more »

Didier Cherpitel, CEO of the International Federation of Red Cross and Red Crescent Societies (IFRC) is the implementation of a new strategy that will fundamentally change the role of the International Secretariat. The organization is in the early stages of implementing a best-practice tool called the National Society self-assessment and Cherpitel challenge to move forward with the implementation of this tool, while ensuring that the International Secretariat of the necessary measures to IFRC brand and will enhance the image.
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from
John A. Quelch,
Nathalie Laidler
Source: Harvard Business School
38 pages.
Release Date: 13 May 2003. Prod #: 503059-PDF-ENG
International Federation of Red Cross and Red Crescent Societies HBR case solution