An Assistant Treasurer at JC Penney is looking at various alternatives for financing the company’s $ 2500000000 business expansion and modernization program. The case provides a list of different ways / capital markets difficult to obtain such financing. Designed to be used as an introduction to the capital markets.

An Assistant Treasurer at JC Penney is looking at various alternatives for financing the company’s $ 2500000000 business expansion and modernization program. The case provides a list of different ways / capital markets difficult to obtain such financing. Designed to be used as an introduction to the capital markets.
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from
Scott P. Mason,
William B. Allen
Source: Harvard Business School
6 pages.
Publication Date: Dec 19, 1985. Prod #: 286048-PDF-ENG
J.C. Penney (A) HBR case solution