Professor John Quelch interviewed Lenovo CMO, Deepak Advani, Lenovo buyout on the personal computer business of IBM and Lenovo marketing strategy ahead of the 2008 Summer Olympic Games in Beijing, China.

Professor John Quelch interviewed Lenovo CMO, Deepak Advani, Lenovo buyout on the personal computer business of IBM and Lenovo marketing strategy ahead of the 2008 Summer Olympic Games in Beijing, China.
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John A. Quelch
Source: Video Supplement
9 minutes.
Release Date: 29 August 2008. Prod #: 509712 VIN-ENG
Lenovo’s chief marketing officer and senior vice president of e-commerce, Deepak Advani by Professor John Quelch, video interview solution HBR case

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