Provides an accounting of the Ford Motor Company handling a product security controversy (1970-1977) his surroundings Pinto subcompact. Can be used as part of a series, Managing Product Safety, the opportunity to compare and contrast the social response strategies employed by companies involved in a catastrophic product safety controversy as intended to be used.

Provides an accounting of the Ford Motor Company handling a product security controversy (1970-1977) his surroundings Pinto subcompact. Can be used as part of a series, Managing Product Safety, the opportunity to compare and contrast the social response strategies employed by companies involved in a catastrophic product safety controversy as intended to be used.
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from
Kenneth E. Goodpaster,
Dekkers L. Davidson
Source: Harvard Business School
10 pages.
Release Date: 02 February, 1983. Prod #: 383129-PDF-ENG
Managing Product Safety: The Ford Pinto case HBR solution