The National Football League (NFL) negotiating the next round of national television contracts with their broadcast and cable TV partners. The revenue from these contracts are an important source of income for the individual NFL teams. The case provides information about the history of the NFL on television, TV ratings for the major sports, TV rights for major sports fees (including the recent new NBA TV contract), and the current contract with every television partner. Proposed ideas, the NFL r … Read more »

The National Football League (NFL) negotiating the next round of national television contracts with their broadcast and cable TV partners. The revenue from these contracts are an important source of income for the individual NFL teams. The case provides information about the history of the NFL on television, TV ratings for the major sports, TV rights for major sports fees (including the recent new NBA TV contract), and the current contract with every television partner. Proposed ideas, the NFL by rights holders and rights-seekers are.
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Stephen A. Greyser
Source: Harvard Business School
20 pages.
Publication Date: Jun 17, 1999. Prod #: 599039-PDF-ENG
NFL Network Television Contracts, 1998-2005 HBR case solution

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