Gordon Zong tries to Chinese universities and research institutions, how to do effective technology transfer and IP licensing to teach, but he tries to do it in an environment with weak property rights and an underdeveloped infrastructure to support. As Managing Director of the Office of Technology Transfer at the Shanghai Institutes for Biological Sciences, he is working with researchers at the forefront of biology and biotechnology, he is confronted with seemingly insurmountable obstacles, always follow techno … Read more »

Gordon Zong tries to Chinese universities and research institutions, how to do effective technology transfer and IP licensing to teach, but he tries to do it in an environment with weak property rights and an underdeveloped infrastructure to support. As Managing Director of the Office of Technology Transfer at the Shanghai Institutes for Biological Sciences, he is working with researchers at the forefront of biology and biotechnology, but he stands to get the commercialized technology in the domestic Chinese companies from seemingly insurmountable obstacles, he has become the global multinational pharmaceutical companies, for now. The purpose of this step is so that they build on current and future global leaders at multinationals, the responsibility for R & D strategy that will help to understand some of the environmental complexity of Chinese intellectual property, effective participation strategies for their organizations can. Understanding the misaligned incentives in the production of junk patents and the challenges of enforcement of patents, as well as the direction of change are crucial because, as the Chinese system developed quickly, the impact of these changes have important economic consequences will.
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from
Willy Shih,
Sen Chai,
Came Bliznashki,
Courtney Hyland
Source: Harvard Business School
28 pages.
Release Date: 24, March 2011. Prod #: 611057-PDF-ENG
Office of Technology Transfer – Shanghai Institutes for Biological Sciences HBR case solution

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