Prada currently requires a significant amount of capital both to refinance debt that is maturing in the next six to twelve months and the planned financing of growth in the Asian (especially Chinese) markets. Since financial markets aware urgent need Prada, are to raise capital, it is important that the Board of Directors of a credible strategy to increase the required minimum capital of 1 billion? to develop. Although the press was suggesting that Prada will do an initial public offe … Read more »

Prada currently requires a significant amount of capital both to refinance debt that is maturing in the next six to twelve months and the planned financing of growth in the Asian (especially Chinese) markets. Since financial markets aware urgent need Prada, are to raise capital, it is important that the Board of Directors of a credible strategy to increase the required minimum capital of 1 billion? to develop. Although the press was suggesting that Prada is to do an IPO, the company has tried this several times in the past without success, mainly because of poor timing (9/11, the SARS outbreak and the ongoing global financial crisis and the European sovereign debt crisis). The Board of Guido Santini, the investment bank Grupo Capo Milano approached by a number of credible alternatives, and a strategy to increase the capital required.
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Stephen Sapp
Source: Ivey Publishing
19 pages.
Release Date: 17 August 2012. Prod #: W12153-PDF-ENG
Prada: To IPO IPO or not to be: that is the question HBR case solution is

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