Rambus is struggling with the ever-changing dynamics of the DRAM / semiconductor industry. The company is committed to actively defend its patent portfolio through litigation and exploring both partnerships and industry standards for key to future profitability and growth. How to best characterize the direction of the Rambus DRAM market? It should partner with Intel, and if so, how?

Rambus is struggling with the ever-changing dynamics of the DRAM / semiconductor industry. The company is committed to actively defend its patent portfolio through litigation and exploring both partnerships and industry standards for key to future profitability and growth. How to best characterize the direction of the Rambus DRAM market? It should partner with Intel, and if so, how?
A rewritten version of an earlier case.
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David B. Yoffie
Source: Harvard Business School
24 pages.
Publication Date: Aug 11,, 2005. Prod #: 706 416 PDF-ENG
Rambus Inc. 2005 HBR case solution

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