Focused on the domestic Philippine market, particularly the dynamics of competition in existing product lines of skin care and hair care, international expansion and the launch of a new line of nutraceutical products.

Focused on the domestic Philippine market, particularly the dynamics of competition in existing product lines of skin care and hair care, international expansion,. And the introduction of a new line of nutraceutical products
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from
Niraj Dawar,
Nigel Goodwin
Source: Ivey Publishing
13 pages.
Publication Date: Apr 24,, 2006. Prod #: 906A15-PDF-ENG
Splash company (B): International expansion HBR case solution