Mike Ramsey, CEO of TiVo, you have the direction in which to build the company to decide. Facing a rush of new competition, a great opportunity in the cable industry, and the possibility of becoming the new “user interface” for TV entertainment Ramsey needs to the demands for efficiency with the hope TiVo drive to compensate for mass adoption.

Mike Ramsey, CEO of TiVo, you have the direction in which to build the company to decide. Facing a rush of new competition, a great opportunity in the cable industry, and the possibility of becoming the new “user interface” for TV entertainment Ramsey needs to the demands for efficiency with the hope to balance TiVo drive mass adoption.

«Hide

from
David B. Yoffie,
Pai-Ling Yin,
Christina Darwall
Source: Harvard Business School
24 pages.
Publication Date: Oct 15, 2003. Prod #: 704425-PDF-ENG
Strategic Inflection: TiVo in 2003 (A) HBR case solution

[related_post themes="flat"]