This case provides a definition of the strategy is different between corporate strategy and practice, and describes how and why the development and implementation of the strategy for professional service firms differs from the development and implementation of the strategy for commercial enterprises. The case explains how the practice strategy brings the positioning of the practice on a range of services and aligning the organization and its professionals in the position. Practices are continuously subjected to forces that move th … Read more »

This case provides a definition of the strategy is different between corporate strategy and practice, and describes how and why the development and implementation of the strategy for professional service firms differs from the development and implementation of the strategy for commercial enterprises. The case explains how the practice strategy brings the positioning of the practice on a range of services and aligning the organization and its professionals in the position. Practices are continuously subjected to forces that move their positioning. To be successful, practices must dynamically move or align themselves. The CSAE concludes with a discussion of corporate strategy challenges multi-practice professional service firms.
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Ashish Nanda
13 pages.
Publication Date: Jan 25, 2004. Prod #: 904060-PDF-ENG
Strategy and positioning in professional service firms HBR case solution

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