The main reason for the failure to initiate new projects growth in uncertain environments is the basic principle of the original classic project management strategy is believed to be correct, and large sums are spent without the basic assumptions. Discovery-driven planning is very different from conventional planning. In conventional planning success provides close numbers, which means you thought you would deliver. In discovery-driven planning success means generating the … Read more »

The main reason for the failure to initiate new projects growth in uncertain environments is the basic principle of the original classic project management strategy is believed to be correct, and large sums are spent without the basic assumptions. Discovery-driven planning is very different from conventional planning. In conventional planning success provides close numbers, which means you thought you would deliver. In discovery-driven planning success means to generate the maximum amount of useful learning for minimum expenditure. Discovery-driven planning is especially useful if the situation is highly uncertain.
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from
Robert Cooper,
Rita Gunther McGrath
Ian C. MacMillan
Source: Kellogg School of Management
17 pages.
Release Date: 1 January 2008. Prod #: KEL355-PDF-ENG
Technical Note: Putting Discovery-Driven Planning to work at HBR case solution