TPV Technology Ltd is a global computer monitor manufacturers. The General Manager reviews the performance results annually. Last year dominated sales of original equipment manufacturers and self-monitors screens of the brand on the market, but the profit margin had declined sharply, and flat-panel TVs were more popular. The manager must determine whether TPV Technology should the flat-panel TV market.

TPV Technology Ltd is a global computer monitor manufacturers. The General Manager reviews the performance results annually. Last year dominated sales of original equipment manufacturers and self-monitors screens of the brand on the market, but the profit margin had declined sharply, and flat-panel TVs were more popular. The manager must determine whether TPV Technology should the flat-panel TV market.
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from
Stewart Thornhill,
Terry Wang,
Taiyuan Wang
Source: Ivey Publishing
23 pages.
Release Date: 13 December 2005. Prod #: 905M62-PDF-ENG
TPV Technology Ltd.: The computer screen business HBR case solution

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