Case A shows the formulation of a new environmental initiative and its introduction into the corporate policies of these large multinational companies. Jan-Kees Vis, a staff worker in the middle ranks of society, trying to sustainable development in existing environmental policies to integrate, in the hope of providing an action plan for achieving sustainability. Once the new policy is adopted, the case of the students can decide how the company will begin fulfilling its commi … Read more »

Case A shows the formulation of a new environmental initiative and its introduction into the corporate policies of these large multinational companies. Jan-Kees Vis, a staff worker in the middle ranks of society, trying to sustainable development in existing environmental policies to integrate, in the hope of providing an action plan for achieving sustainability. Once the new policy is adopted, the case of the students can decide how you want to start businesses in fulfilling their obligations. See also the B, C, and D cases (E-0154, E-0155 and E-0156) and “Unilever: Corporate Venturing and Environmental Sustainability (A)” (E-0152). A teaching note is available to registered faculty.
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from
Patricia H Werhane,
Michael E. Gorman,
Myles Standish
Source: Darden School of Business
8 pages.
Publication Date: Dec 16, 1998. Prod #: UV1863-PDF-ENG
A Unilever HBR case solution