Under the leadership of Robert F. McDermott of USAA has a property and casualty insurance companies was $ 200 million asset converted in the late 1960s to a $ 11 billion financial services empire in 1988. This case demonstrates the value of a CEO drive a vision of how computer and communication technologies can be used within an organization. As a result, McDermott vision and its strong support for information services planning, USAA has one of the most technologically sophisticated … Read more »

Under the leadership of Robert F. McDermott of USAA has a property and casualty insurance companies was $ 200 million asset converted in the late 1960s to a $ 11 billion financial services empire in 1988. This case demonstrates the value of a CEO drive a vision of how computer and communication technologies can be used within an organization. As a result, McDermott vision and its strong support for information services planning, USAA one of the most technologically advanced operations in the insurance business has. Describes a number of new initiatives, the system will put in place and can be used to confront the challenges posed by USAA to use these initiatives to increase the competitive advantage that had its technology base they made in the past to discuss . This includes a guiding principle for the information services division.
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from
Michael R. Vitale,
Joyce J. Elam,
John E.P. Morrison
Source: Harvard Business School
20 pages.
Release Date: 02 March, 1988. Prod #: 188102-PDF-ENG
United Services Automobile Association (USAA) HBR case solution