Vincor International Inc. was Canada’s largest and North America’s fourth-largest wine company in 2002. The company had decided to internationalize and as a first step, the United States had completed through two acquisitions. The CEO of the company to feel that be among the top 10 wineries in the world, Vincor have to look around the region and beyond. To this end he has been considering the acquisition of an Australian company, Goundrey Wines. He must analyze the strategic rationale for the acquisition of Goun … Read more »

Vincor International Inc. was Canada’s largest and North America’s fourth-largest wine company in 2002. The company had decided to internationalize and as a first step, the United States had completed through two acquisitions. The CEO of the company to feel that be among the top 10 wineries in the world, Vincor have to look around the region and beyond. To this end he has been considering the acquisition of an Australian company, Goundrey Wines. He must analyze the strategic rationale for the acquisition of Goundrey as well as special issues of strategic fit and value.
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from
Paul W. Beamish,
Nikhil Celly
Source: Ivey Publishing
20 pages.
Release Date: 5th December 2003. Prod #: 904M01-PDF-ENG
Vincor and the New World of Wine HBR case solution

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