Part B of the case on Yue Yuen Industrial (Holdings) Limited, the world’s largest contract shoe manufacturer, examines the factors influencing the strategic decision-making for site selection for its new production facility. This is a case management strategy that students from four options able to decide where to set up the new factory and the benefits and risks may choose to establish from this location.

Part B of the case on Yue Yuen Industrial (Holdings) Limited, the world’s largest contract shoe manufacturer, examines the factors influencing the strategic decision-making for site selection for its new production facility. This is a case management strategy that students choose from four options able to decide where to set up the new factory and the benefits and risks can establish from this location.
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from
Alison Bate,
Christina Chan,
Ali Farhoomand
Source: University of Hong Kong
14 pages.
Publication Date: Sep 14, 2007. Prod #: HKU686-PDF-ENG
Yue Yuen Industrial (Holdings) Limited (B): Site Selection HBR case solution

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